In the midst of the COVID pandemic, four friends Kumar, Ravi, Ameer, and Raja found themselves stranded in India after returning from their work abroad as engineers and business professionals. With a shared love for astronomy and outdoors, they were eager to indulge in their hobbies once again. However, they quickly hit a roadblock: the absence of high-quality products in the local market.

Drawing upon their collective experiences overseas, where premium outdoor equipment was readily accessible, the friends resolved to address this gap. Thus, the story of Edisla unfolded—a narrative defined by resilience, innovation, and unwavering commitment.

Despite facing unreliable options and dishonest practices from local dealers, the founders of Edisla refused to back down. Even when their attempts to import products encountered obstacles, their resolve only strengthened. They were determined to make premium outdoor products accessible to enthusiasts and professionals in India, regardless of the challenges they faced.

Edisla initially started by importing and reselling high-quality outdoor products from other brands. However, recognizing the limitations of this approach in the long run, they decided to take matters into their own hands and began with outdoor optic products. Leveraging their combined expertise, they embarked on designing and manufacturing their own line of premium products. Their aim? To ensure that individuals in India could enjoy the same level of excellence in outdoor equipment as their counterparts abroad.